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SEO Wollongong

Kick start your Illawara business with SEO that will make you a leader in your industry.

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Speak to one of our SEO Wollongong experts today to see how we can help your business!

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Winning SEO Agency in Wollongong

Wollongong, or known as ''The Gong'' to locals, is a city located almost 70 kilometers south of Sydney. With its heavy industry and high port activity, local businesses here need SEO more than most, to ensure the constant flow of customers, both consumer and businesses, to keep their business afloat. 

 

At Extension Group, our goal is not to get you to the first page of Google (although part of what we do is exactly that). Our goal is to position your businesses website so the customers you want actually find you, and more importantly, contact you about your products and services. This means more customers, more revenue, and an enormous return on your SEO investment.

 

With our wide range of SEO customers in Wollongong, Extension Group know exactly what’s needed to place your business ahead of your competitors in online searches, meaning consumers find your website first.

 

If you want Extension Group to help your business grow to the next level, and solidify your position in your industry in your serviceable areas, contact us today for an obligation free analysis.

Why Choose Extension Group For Your SEO in Wollongong?

With all the different SEO agencies in Australia offering their services to businesses in Wollongong, what sets Extension Group apart from the rest?

Month to Month SEO

When given an SEO plan for your business in Wollongong, whether it be for a set amount of time, or our ongoing long term product, you are never locked in or obligated to stay with us. Our goal is to provide you value for money, month in, month out. Because SEO can take time before your online positions improve, we do make a recommendation for a minimum amount of time to stay with us. However, regardless of this recommendation, you are free to leave at any time, without any penalty whatsoever.

We deliver SEO results First, Then You Pay Later

All SEO and digital marketing agencies in Australia require you to pay for many months of SEO work before you see a result. Now, there is a lot of work for the agency to do to be able to rank your website, so on the surface this approach seems fair. However SEO is a strange industry, riddled with sharks who are out to just take your money and not deliver. Why? Because a lot of agencies simply cant deliver the results you need.

 

At Extension Group, in most cases we are able to provide you the SEO work for your business in Wollongong before you pay a single cent. We do this because we know before we take you on as a client that we can not only get you to the first page of Google and in front of customers, but the return on investment for you will be more than worth it.

Teaching You About Your SEO Plan As We Go

SEO is a very complex and confusing process for people to understand who are not in the industry. Because of this, Extension Group will explain everything we do along the way, so you can understand exactly what your hard earned money is being spent on, and know what to expect on your SEO journey.

We Don’t Sabotage Your Businesses SEO When You Leave

The vast majority of SEO agencies in Australia who service Wollongong will try and stretch out the amount of time that you are with them for as long as possible, as they get paid for each month you are with them. When you do eventually leave them, a lot of SEO and digital marketing agencies have been knows to undo the work that they have done which helped rank your businesses website. Why? Because when your positions fall to page 2,3 or further, they will tell you that you need to hire them again to fix the poor rankings.

 

At Extension Group, if you have paid us for SEO work, and you decide to leave for whatever reason, we will never undo the work that we have done. There are a lot of reasons why we don’t do this, 1 being that its completely unfair to businesses, but 2 we rely heavily of referrals from happy customers. How could you recommend an SEO agency that participates in such poor business practices?

We Don’t Sell SEO to Two Businesses In The Same Industry In The Same Service Areas

With only a limited amount of positions in the Google page 1 SERP (search engine results page), we cant offer multiple “electricians in Wollongong” as an example position 1 in a Google search. Doing this would be unfair to all of the businesses that we offer our service to, as we couldn’t give all of our customers 100% effort.

No SEO Budget Blowouts

When we tell you a price, and give you a timeline, we stick to it. In fact, if the SEO for your businesses website takes longer than originally thought, we will continue to work before you need to pay us. We will also never have a budget blowout, and tell you 6 months down the track that you need to spend more money as the work you need done is harder than originally thought. No, the price we give you at the start is the price you pay, that’s it.

Not Only Getting Traffic to Your Website, But Having It Convert Into Real Customers

If you want an SEO services company in Wollongong that not only gets you traffic, but helps lower the ‘’bounce’’ rate and increase your conversion rate, then Extension Group are for you. Lowering your websites bounce rate is key in having your SEO strategy become successful. This can be improved by having more call to actions on your website, or laying out the information in a way which helps keep your potential customer on your website, until they decide to make contact with you.

 

Extension Group are experts in the field of business in Australia, not just SEO, and we can apply our expertise to your SEO project to increase your conversions.

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 Wollongong SEO Specialists Getting Results for Illawara Businesses

At Extension Group we like to think that we become a partner in your business, aligning your businesses success with our SEO work. As an integral part of your new growth plan, you can depend on us 24 hours a day 7 days a week for advice, support and guidance with your new online marketing strategy.

 

We understand Google’s best practices, and don’t participate in ‘’black hat’’ SEO, which can get fast results, but don’t last long once Google catches on. Although SEO is our flagship product, we offer a wide range of other services including website development, software development, graphic design and more, all to help your business in Wollongong succeed.

Customers First

Our customers come first. By understanding your businesses requirements, and knowing that no 2 businesses are the same, we take the time to investigate what’s needed to help you reach your SEO goals. As a customer of Extension Group, you can be confident that all of your questions are answered, and requests are fulfilled no matter how complex or demanding.

Total Transparency

We are transparent with our SEO plan for your business from day 1. With us, you will know what work is being done, how your website is ranking, and the general progress of your SEO every step of the way. We believe that by being transparent, your journey into successfully improving your websites online presence will informative and stress free.

Integrity and Ethics

Extension Group will conduct a comprehensive analysis of your website, business and SEO goals before commencing any work. In saying this, we will never sell you a service that you don’t need. Many SEO agencies will charge what they think you can afford, however we will only charge you what is a fair market rate. With our pay on performance business model, we prove our ability and integrity before you invest your hard earned money.

We Get Results

Extension Group go above and beyond the call of duty, to ensure that your SEO goals are met, and then some. With a focus on return on investment, not just improved online positions, we are able to give our clients the best possible experience when dealing with an SEO agency.

On Time, Every Time

When we set deadlines and goals for your SEO plan, we stick to them. When investing your hard earned money, you need to know that the people taking care of your SEO marketing strategy, that the work is being done. Extension Group pride ourselves on our always on time delivery.

Customised Reporting

Extension Group know that one size does not fit all, so we create customized data reporting for each client. Not all clients will want the same information given to them, as each business has unique goals. With this in mind, we always provide a customized report on performance of your SEO plan.

Extension Group Play The Long Game With Your SEO in Wollongong

Any SEO agency in Wollongong can offer their services, by purchasing some dodgy backlinks online, charging you a fortune and leaving you out of pocket. Extension Group are the SEO agency in Wollongong that you want to deal with however, as we are in it for the long haul. SEO is a long term strategy that is meant to provide you results for many years, so with this being said we do things the right way, and get you the results you need.

 

We assign you a 1 on 1 Australian based account manager, who will hold your hand along the way through your SEO journey, and make changes to your campaign if you need them. Your account manager will be with you every step of the way while you become the leader in your industry and area with the help of our SEO.

Our 7 Step SEO Process for Businesses in Wollongong

Analysing your competitors website and marketing strategies, then going above and beyond what they are doing is a key part of your SEO campaign. With a comprehensive analysis of your competitors website, we will be able to build a plan to out perform them at every step.

Using the keywords selected from the previous step, we can write content for your website which helps your customers and search engines understand your offering, and in turn assist in putting your website high up on search results.

Good content on your website is a very important element on SEO, so we create a regular schedule for updating the content on your website, to ensure it’s relevant and shows your customers and google that you are constantly investing in your business, thus helping with rankings.

Before we can provide a quote, or do any SEO work for you, we need to audit your existing website. What are your strengths, weaknesses, opportunities for growth? With this information, we can start a roadmap for targeting your desired demographic.

Your on-page SEO are things like image optimisation, improving the loading time of your website, internal link structure and so on to help search engines read your website faster and more efficiently.

Search volume, short tail and long tail keywords, we find out what the public are searching for, and select the keywords that are popular and relevant to your business.

We will remove all negative or broken backlinks your current website has, and begin an organic white hat link building strategy, to help grow your websites authority in your industry and service areas.

Who in Wollongong would benefit from SEO?

First off, SEO is generally for business websites to attract more customers. Now, SEO is great and provides a lot of value for some types of businesses, but for others there wouldn’t really be much need. For example, a petrol station would probably not benefit from SEO much, as there are so many of them, all with basically the same price, and people don’t shop around for different brands of fuel, as its all the same more or less.

 

On the other hand, a business that provides a professional service such as an accountant, lawyer, financial planner or bookkeeper would benefit greatly from SEO. The reason for this is, when people are looking for these types of services, they literally open up Google on their smartphone or desktop computer, and type ‘’Financial Planner Wollongong’’, and search for a business they want to deal with from there. This is also true with trade services. Electricians, air conditioning technicians, builders, motor mechanics and many others rely heavily on being found online, as their customers search Google in the exact same way.

 

So now we know who would benefit from SEO in Wollongong, lets go over why SEO is so important. You see, over 90% of all local transactions start with an online search. This means that to really succeed in business and get a constant flow of inbound customers, its extremely important for businesses to be visible online. Furthermore, nearly 80% of people who search for businesses services don’t scroll past the first page of the SERP. This means that if businesses want to be found by their customers, they absolutely need to have SEO done to their website if they want a chance to be on the first page of search results.

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4 things to look for in an SEO agency in Wollongong

Just Googling ‘’SEO Wollongong’’ and picking a business on the first page of the SERP is not going to guarantee you that the agency you pick is going to deliver for your business. Below are 4 tips from Extension Group for how to select the right agency for your business.

1. They are not a 1 man show

Many SEO agencies that rank well for different search terms and SEO keywords are businesses that are run by 1 person. The general giveaway is that the owner of the business has plastered their face all over their website, in the hopes that it convinces potential customers that they are more trustworthy, or that they will get a more personalized experience.

 

If the business was servicing one or two SEO clients, then that’s great. However chances are they have a lot more clients than that, as they can be found on the first page for things like ‘’SEO Wollongong’’. The problem with an agency like this is 2 pronged. First, a 1 man business cannot service multiple customers efficiently without having to outsource their work overseas. This results generally in poor levels of work, and no value for your business. The other issue is that if they don’t have a lot of customers, do you really want to trust your businesses SEO plan which is going to grow your business with 1 person who cant scale their own business?

 

For these reasons, it’s a good idea to work with an SEO agency (such as Extension Group) who have many highly qualified SEO consultants who can work on your businesses success as a team.

2. They have real world business experience, not just good at improving Google SERP's

We completely agree that these SEO agencies that you find when searching for ‘’SEO Wollongong’’ know how to rank a website in Google’s SERP, as they have done it themselves with their own website. However, SEO is more than just getting your rankings higher or getting you more traffic, its about connecting paying customers to your business. With this being said, its important that you deal with an SEO agency that has real world business experience.

 

Most SEO agencies are experts in SEO and digital marketing. This is good, however the vast majority of SEO consultants and agencies are of an IT background, not business. They don’t have first hand experience in suppliers not paying their accounts on time, customers not being able to access their business because of roadworks outside their front door, a change in state or federal legislation that can negatively (or positively) affect their cashflow, or any other real world situation. For these reasons, its important that when selecting an SEO agency for growing your business, that you use one that has real world business experience, not just IT and SEO.

 

Extension Group are uniquely placed in the SEO industry, as we originally came from a B2B telecommunications provider, who helped real businesses customers navigate real world problems that affected their business.

3. Their timelines for delivering results are realistic

SEO is not a fast process. Sure, some dodgy agencies can promise you guaranteed results in 30 days, or 3 months, but the reality is, it can take a lot longer than that to get your desired results. How long exactly? Well, how long is a piece of string? Depending on your businesses SEO requirements, it can take anywhere from 6 to 12 months, or more.

 

SEO is a long and slow process for a few reasons. The main one however is that Google needs to read billions of websites a day, and if any of these have had changes made, their position in the SERP will be adjusted accordingly. Google cannot read all of the websites on earth in one day, and correctly place each website in the SERP where they need to be. It takes a long time for Google to be able to rank websites correctly as there are countless factors at play which help determine your websites ranking.

 

So to cut a long story short, you need an SEO agency who is going to give you realistic timelines as to when the SEO will perform for your business. SEO agencies that provide correct timelines understand what’s involved in ranking a website on Google.

4. They can get you a result before you make a large financial commitment

Many SEO agencies that rank well for different search terms and SEO keywords are businesses that are run by 1 person. The general giveaway is that the owner of the business has plastered their face all over their website, in the hopes that it convinces potential customers that they are more trustworthy, or that they will get a more personalized experience.

 

If the business was servicing one or two SEO clients, then that’s great. However chances are they have a lot more clients than that, as they can be found on the first page for things like ‘’SEO Wollongong’’. The problem with an agency like this is 2 pronged. First, a 1 man business cannot service multiple customers efficiently without having to outsource their work overseas. This results generally in poor levels of work, and no value for your business. The other issue is that if they don’t have a lot of customers, do you really want to trust your businesses SEO plan which is going to grow your business with 1 person who cant scale their own business?

 

For these reasons, it’s a good idea to work with an SEO agency (such as Extension Group) who have many highly qualified SEO consultants who can work on your businesses success as a team.

Ready to take the next step?

Contact Extension Group to have an obligation free analysis of your website, and start the journey to more customers and more sales!

What is SEO?

SEO means Search Engine Optimisation. Basically SEO is the practice where changes are made to your website to help Google and other search engines read your website better, so that when a potential customers does an online search for a certain term (or better known as keyword), your website can be found higher up on the search results.

 

SEO can be quite a complex process, as not only does the wording on your website need to be relevant to what your customers are searching for, but other off-page work needs to be done to help increase your websites position online. For example, adding relevant backlinks from high authority websites to yours will help increase the authority of your website for any given keyword, again further helping improve your position.

Why Does My Website Need SEO?

SEO is the number one factor which helps place your website on the first page of a Google Search. You can have the best product in the world, at the best prices, but if you haven’t applied SEO to your website (especially if there is a lot of competition for the keyword you are targeting), then your website will never or rarely be seen by your potential customers.

 

There is a saying, ‘’If you want to hide a dead body, put it on the 2nd page of a Google search’’. What this means is, so little people actually go to the second page of a Google search to find what they are looking for. Usually, they will only look at the first 5 or 6 results, and either click on one of them, or go back and do another search.

 

For this reason SEO is extremely valuable and essential for anyone who wants to succeed in their industry and service area in the 21st century.

How To Get Started on SEO in Wollongong with Extension Group

We have a simple 4 step process which we go through with our customers to get set up to help with their SEO in Wollongong. First, we will have a quick 5 to 10 minute chat about your business and what you are looking to achieve with SEO. Then, we will work out a strategy to be able to achieve these results for your business. From there, depending on the product that you have chosen with us, we will assist with the following steps whether it be build you a new website or update your existing one, and then finally once you are making money from your SEO, you can decide whether or not you want to stay with us.

 

For more information, click here to view how our process works.

Contact.
For any inquiries, questions or commendations, please call 1800 979 768 (+61390881768 from overseas) or fill out the following form.

Wollongong Office

66 Atchison Street

Wollongong NSW 2500

 

contact@extensiongroup.com.au

Tel: 1800 979 768